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Serving as a Catalyst for Social Change on Behalf of Lesbian, Gay, Bisexual, and Transgender (LGBT) Communities Since 1982 |
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CREAM CITY AND CHANNEL 18/24 JOIN FORCES Cream City Foundation and WCGV/WVTV (Milwaukee's Channel 18/24) are working together to create a Free to Be Me campaign to help bring awareness of LGBT issues and promotion of LGBT friendly businesses. The promotional campaign will be a year-round effort with focus points in July for Pride month and October for Coming Out month. The campaign will also feature and help highlight local LGBT leaders. "We are very excited about the increased LGBT visibility this partnership will create," said Tim Clark, President of the Cream City Foundation. "Our hope is to have business leaders take this opportunity to promote their services and show their support for an equal Milwaukee - regardless of sexual orientation or gender identity." Cream City Foundation will also receive 10% of the total funds raised through advertising related to the campaign to continue its strategic grant making programs. "The possibility of raising philanthropic funds while promoting and increasing LGBT visibility is of great value to all our grantees and community members," said Maria Cadenas, Executive Director of the Cream City Foundation. To learn more about the Free to Be Me campaign please contact Maria Cadenas at 414.225.0244 or Lynn Richter at 414.874.1815. The Cream City Foundation was established in 1982 to provide charitable grants to programs and projects that improve the quality of life for LGBT communities in Southeastern Wisconsin. The Foundation funds grants and initiatives that would work to establish real social change in the treatment and quality of life for LGBT individuals.
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